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Pour les professionnels

Gentle oral care for adults who find brushing a daily challenge 

Supporting comfort, dignity and calm daily routines for adults who find mainstream oral care too strong or overwhelming. 

Designed for people who benefit from milder flavours, accepted textures and simpler oral-care steps, at home, in care settings and everywhere in between.

Part of the BuddiesForLife family.

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Smiling older woman with a carer — Senses gentle oral care supports dignity and comfort for adults in care settings
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Designed For Adults Who Need a Gentler Approach

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Why Senses Exists

Not everyone experiences oral care the same way, especially when strong flavours or foaming toothpaste feel overwhelming.

And for many adults overly stimulating routines can feel uncomfortable, distressing or hard to tolerate.

Senses was created with these needs in mind.  Shaped by real experiences from adults, families and care environments, our products focus on milder flavours, accepted textures and simpler routines, supporting oral care that feels calmer, more predictable and easier to live with. 

Because comfort isn't a luxury. It's essential. 

Who We Support

Many adults need oral care that feels calmer, softer or easier to manage. Senses is shaped around the people who benefit most from a gentler approach, whether they live at home, in residential care or are supported by care teams.

Two smiling adults brushing their teeth together, representing comfortable and dignified oral care with Senses
Carer sitting with an adult in a care setting — Senses gentle oral care tools help carers support daily mouth hygiene
Carer and resident holding hands — Senses oral care solutions designed for real care home environments
Adult woman at a table with another person — Senses sensory-inclusive toothpaste is suitable for all adults with oral sensiti

Residents

Carers

Care Homes

All Adults

Comfort-focused oral care for adults who find strong flavours or foaming products overwhelming.

Tools that make daily mouth care gentler and easier for the people they support.

Oral-care solutions designed to suit real care environments and support consistent, dignified routines.

Who are Sensory Sensitive.

How Senses Supports Better Sensory Care

More comfortable oral-care routines

Gentler flavours and softer textures help make everyday care feel less overwhelming.

Easier for

carers to use

Simple, intuitive steps that fit smoothly into busy care routines.

A calmer experience for everyone

Designed to support dignity, reassurance and positive interactions during daily care.

Education that builds understanding

Supporting calmer oral-care experiences through insight and awareness.

Innovation shaped by real care

Developed alongside care settings to meet real-world needs.

Our Mission

Oral care isn't experienced the same way by everyone. For many adults, strong flavours, foaming textures or overstimulating routines can make daily oral care uncomfortable, distressing or hard to maintain. 

Our mission is simple: we make oral care kinder - through innovation, inclusivity and unwavering compassion. 

At Senses, this means designing products that respect difference, support dignity and fit into real lives. We focus on thoughtful design, sensory-aware choices and practical simplicity, so oral care feels easier, calmer and more human.

Because everyone deserves oral care that works with them, not against them.

Sian Ellingworth, Founder and CEO of BuddiesForLife, creator of the Senses gentle oral care range
Sian Ellingworth
Founder & CEO

Working With Leaders In Care

Our work is shaped by real care environments. We’re proud to be partnering with Nightingale Hammersona leading care provider and researcher in aged care, to explore how gentle, sensory-informed oral care can better support adults with sensitive mouths.

Their team recently completed an initial trial of our Senses oral moisture solution, with encouraging results in supporting oral hydration, alongside consistently positive feedback on comfort and ease of use. This collaborative work with care staff and participants has been invaluable in refining the range, and we are now building on these insights as we explore further evaluation in hospice settings.

"Findings highlight a strong platform focused on comfort, ease, freshness and everyday reliability" Care Market Research

Coming Soon

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Adult Toothpaste

Available
NOW

A gentle, low-foam toothpaste designed for everyday comfort. 
pH-neutral, free from harsh ingredients, and available in softer flavours, including a fluoride-free option.
The refillable pump delivers a controlled dose for cleaner, easier care.

Oral Moisture Spray

A light, pH-neutral spray created to refresh the mouth and support everyday comfort.
Formulated with Spilanthes extract for a gentle sensory experience and suitable for use throughout the day.
Ideal for both home and care environments, in a soft Apple Fresh flavour.

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Snapsticks

A gentle, pH-neutral swabstick designed to help freshen and comfort the mouth.
Formulated with Spilanthes extract, chosen for its pleasant sensory feel, and individually wrapped to support hygiene in both home and care settings.
Available in a light Apple Fresh flavour.

Ergonomic Toothbrush

Ultra-soft microfilaments and small precision head

Ergonomic handle for all abilities

Ideal for home or care environments

Accessible price point

Available
NOW

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Find out more...

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